The Honda Mobilio has had a successful first few months and the other Japanese automobile giant definitely seems to be feeling the heat. Toyota has now responded by launching the 2014 Toyota Innova Limited Edition 2014 in an attempt to ensure the top spot for the MPV in India. N Raja, Senior Vice President & Director (Sales & Marketing), Toyota Kirloskar Motor says, “The new Innova Limited Edition that is designed to offer exclusivity is a perfect blend of space, superior styling and rich features” and they have tried to justify this statement with some “contemporary” body graphics, Limited Edition badging and a touch screen entertainment system, etc.
The Toyota Innova Limited Edition is based on the standard GX variant and is priced at Rs 12.90 Lakh and Rs 13 Lakh (Ex showroom New Delhi) for the 7 seater and 8 seater versions respectively. The Limited Edition Innova variants are prices at a premium of around Rs. 60,000 over the standard variant.
The Toyota Innova Limited Edition is available now in the market with production limited to just 1500 units.
Along with the equipment offered on the standard GX variant the Toyota Innova Limited Edition gets some additional kit.
- New colours- Bronze Mica Metallic and Silver Mica Metallic.
- ‘Limited Edition’ emblem at the rear.
- Chrome lined Head Lamps and Rear Combination Lamps.
- New body graphics.
- A Touchscreen Display Audio with DVD, CD, USB, Aux-in and Bluetooth functionality with a remote.
- Dual-tone fabric seats.
- Colour coordinated door trims.
- Driver side airbag
The engine remains the same 2.5 litre diesel unit that does duty on the current Innova. The Innova Limited Edition is not available for the petrol variant. This particular version also misses out on certain premium features like alloy wheels and fog lamps but they are readily available as aftermarket accessories.
This may be one of the last ‘updates’ given to the MPV before an all new model is launched in 2015.
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