Ford India Sales Grew Amidst India Auto Industry’s Sluggish Growth

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Despite challenging market conditions, Ford India sales have increased by 35 percent so far this year. Earlier last month, the company broke ground for its new plant in Sanand Gujarat. Ford India sold 90,612 wholesale and export vehicles from January to September 2011, compared to 67,253 units sold during the same period last year – a 35 percent increase year-over-year. In September 2011, the company had combined wholesales and exports of 10,270 units.

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“The festival season is coming and Ford India has a lot to celebrate,” said Michael Boneham, president and managing director, Ford India.  “Despite increasing fuel prices and an increasingly challenging market, consumers continue to choose the fuel-efficient, affordable, feature-filled vehicles Ford offers, and we are close to reaching the 100,000 sales milestone for this year.”

Ford Figo continues to see a surge in demand as Ford India exported 2,469 cars this month, adding one new market, Jamaica, and extending its list to 27 countries. “Exports are a strong part of our growth strategy. It is gratifying to see the ever-growing demand for the Chennai-built Figo beyond the borders of India.”

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