Chevrolet has been on a launch spree off late and the latest car which has been launched in the Indian market today is the Chevrolet Enjoy which the company has put forth as an Ertiga and Innova rival. The Enjoy has been launched for an earth shattering price tag of Rs.5.49 lakhs for the base petrol unit whereas the base model in diesel guise would cost Rs.6.69 lakhs, both prices ex-showroom Delhi. That pricing in nothing short of amazing and it undercuts the Ertiga’s pricing in petrol guise by around Rs.50,000 for petrol pricing and around a whopping Rs.1,00,000 for [Read more...]
Last week while on a normal commute on Gurgaon NH8, I caught the glimpse of Chevrolet Enjoy on the highway. At first, it appeared to be a test car, but on observing it from the right hand side, we could figure out that it was probably a Television Commercial shoot going on in the car as there were some rigs outside the car and camera mounted with temporary frames attached and shade above the camera to shoot the insides while the car was in motion. We managed to click some pictures with our phones and we share the same with [Read more...]
Chevrolet is all set to enter the lucrative MPV segment in India and the company has already put up the website of its offering, Chevrolet Enjoy. Chevrolet Enjoy will be the company’s second offering in the MPV segment after the Chevrolet Tavera. Chevrolet Tavera has been known for the robust people carrier it is and the Chevrolet Enjoy will be a more premium offering that will be aimed at the urban buyers instead of cab operators.
India is the sought after destination for all the major global automakers. With a tremendous growth potential in the Indian markets, no one wants to miss grabbing a share of it. The US based auto giant, General Motors (Chevrolet India) is now aiming to grow much bigger in India with plans of launching about 7 to 8 models in a span of the next 5 to 6 years. Apart from the launching of new models, GM India also has plans to export small displacement diesel engines from its Indian manufacturing and assembling facility. To cater to the extra demand of [Read more...]
Maruti Suzuki is the leading car manufacturer with plenty of cars targeting a majority of prospective buyers but in the recent years manufacturers like General Motors (Chevrolet) and Hyundai have also strengthened their presence in our market. Talk about GM (Chevrolet) and you would immediately recall the very successful Beat. Now after a long while General Motors is once again planning to present something new and affordable to the Indian automobile space, in the form of Chevrolet Sail sedan and Chevrolet Sail U-VA hatchback. After the Sail twins the company would shift its focus to the MPV segment as it is [Read more...]
Yesterday we had reported that Chevrolet (General Motors) is planning to launch their all new vehicle, Chevrolet Sail hatchback in July 2012. The car will be called as Sail U-VA and will be offered with an all new 1.3 litre diesel engine. After a couple of months GM will introduce Sail Sedan to the Indian market as well that will also feature the same engine. In fact the same heart will be installed in GM’s upcoming Chevrolet Enjoy MPV as well. We had also informed you about the company’s plans of adopting extensive localization strategies not only for its existing [Read more...]
General Motors is going more aggressive now and the best example of it is the back to back launch of Chevrolet Captiva 2012 model and New Chevrolet Cruze 2012. We attended the launch of the Cruze today and other than the price and features of new Cruze, a lot more information was disclosed by the GM India President & MD Lowell Paddock. After the Cruze and Captiva the major is gearing up for the launch of Chevrolet Sail hatchback model that will be called as Sail U-VA and will be launched in July 2012. The Sail U-VA will be offered [Read more...]
This year’s auto expo was pretty exciting as we not only witnessed some important unveilings and launches but also a number of India bound cars in the form of concept models. Chevrolet, a part of General Motors, showcased a small car and a very interesting India-specific MPV at the auto expo which has been designed to compete against Toyota Innova and yet to be launched Maruti Ertiga. Till now it was an unnamed concept only but as per the latest information surfacing the company has given it a name, the Enjoy. Chevrolet Enjoy a.k.a Wuling CN100 has been a successful [Read more...]