The Indian subsidiary of the German luxury car maker today launched the all new fascinating Mercedes-Benz GL-Class SUV setting new dynamic standards in safety, comfort and efficiency. Tennis legendary star Boris Becker with the Managing Director and CEO of Mercedes-Benz India, Eberhard Kern launched the second generation GL-Class at the newly built Mercedes-Benz flagship store in New Delhi. The ‘Launch Edition’ price of Mercedes Benz GL 350 CDI is Rs. 77.50 lakhs (ex-showroom, New Delhi). The GL-Class exudes absolute supremacy when it comes to on road and off-road driving. Mr. Eberhand Kern also stated that with the growing number of [Read more...]
It’s Germany versus Germany in the luxury car segment of India. All the three world class German car makers are intensely crossing swords with each other to acquire number one position in Indian market. And a new sensation has been added to it with Audi beating BMW in the number one luxury car brand in India. Audi has been constant with its progress after it left Mercedes-Benz behind last year. As per stats, Audi left behind both BMW and Mercedes with 2, 616 units while the rest two could manage to trade only 1410 and 2009 units respectively.
The Mercedes Benz Star Drive Experience 2013 is all ready to turn the pulses high. The program is organized by the famous automotive expert Mercedes Benz. The Mercedes-Benz India has set up this familiar event in Ahmedabad. The high end technological features and top class safety traits are the key feature for the cars Mercedes Benz produces. This can be said that by initiating the Star Drive Experience program company has demonstrated high end technological features and safety traits in front of consumers. The program has been a learning class for the consumers to get aware about the handling of [Read more...]
Remember the Mercedes Benz G-Wagen? Back in July 2012, rumours trickled that the company is planning to introduce a “shrunk version” of the G-Wagen which will be a kind of a lifestyle product catering to exclusive customers who can afford that level of luxury. Well, now more news has trickled down about the shrunk G-Wagen on the internet. Code named the X156, the baby G-Wagen, as you would feel like calling it will be named Mercedes GLG Class officially when it rolls out of production. Apart from the GLG, Mercedes has also planned a line-up of 10 new models.
Despite the fact that Mercedes-Benz has come down to the third place in the top premium car manufacturers list, we have full faith in the German car brand that it will make a strong comeback. We already know that as many as five new models, including the Mercedes A-Class and Mercedes B-Class, are heading towards India. But that is not all as Mercedes-Benz India is also willing to invest more in its Chakan facility. Mercedes Benz India established the Chakan facility in 2009. The facility will see more expansion in terms of new assembly lines which will facilitate for local [Read more...]
The compact executive car segment is catching heat in the Indian automobile market. With the competition building up, the carmakers are bringing new offerings as well as updating the current variants timely. Mercedes introduced the Mercedes C class back in 1993 in India and till date it has been one of the hot sellers for the Mercedes. Now the 2015 Mercedes-Benz has been spied in the Nurburgring in Germany.
Bharti Airtel who is one of the leading telecommunications company and also the title sponsor of 2012 Formula One Airtel Indian Grand Prix, has now entered into a race partnership with with MERCEDES AMG PETRONAS team for the upcoming 2012 season. After signing the alliance agreement, Airtel now has access to MERCEDES AMG PETRONAS team along with rights to develop co-branded merchandise. Not only that, Airtel can also use the race partnership logo, offer related mobile content and also promote itself by putting up contests wherein the winner will get to meet the Mercedes AMG Petronas team drivers. Airtel branding [Read more...]
Rumors were about Mercedes Benz developing the new CLA which will be the company’s new entry level sedan. As we all know BMW is the new leader of the luxury car market and has taken the crown from Mercedes Benz. The reasons may be different and many but one of the major reason is the lack of any volume generating offering in the Mercedes Benz stable. And now as the new CLA has been spied it has been confirmed that it is likely to reach the market soon. BMW and Audi are new hot sellers of the market with the [Read more...]