Mahindra XEV 9e Outsells Tata Nexon EV on Yearly Sales Despite Being Costlier

The large electric SUV from Mahindra has demonstrated pretty incredible performance on the sales charts this year

The latest sales reports confirm that the Mahindra XEV 9e was able to outsell the Tata Nexon EV for the period of January to November 2025. The coupe electric SUV from Mahindra generated a ton of interest from media and customers alike. Ever since its launch, Mahindra has received massive bookings for the XEV 9e and BE6. These are its two flagship electric SUVs, designed to compete on a global stage. On the other hand, the Tata Nexon EV has been the most successful EV in the country for years now. Let us delve into the specifics of this case here.

Mahindra XEV 9e Outsells Tata Nexon EV

According to the reports online, Mahindra was able to sell 24,951 units of the XEV 9e between January and November 2025, whereas Tata Motors sold 22,878 units of the Nexon EV. This is quite shocking considering the price tags of these two products. The Nexon EV retails between Rs 12.49 lakh and Rs 17.49 lakh, ex-showroom, while the Mahindra XEV 9e ranges from Rs 21.90 lakh to Rs 31.25 lakh, ex-showroom. The top trims of the latter bear an on-road price around that of entry-level luxury cars. To see Indian customers buying it in such high numbers is a testament to how the market has evolved.

Mahindra XEV 9e

Among many reasons to consider the Mahindra XEV 9e, one of the most compelling has to be what it offers inside the cabin. The level of tech and quality of materials, along with comfort and convenience amenities, is top-notch. The main attractions include:

• Three 12.3-inch Screens on the Dashboard – Driver’s Instrument Cluster, Infotainment Display and a Passenger’s Screen
• MAIA (Mahindra Artificial Intelligence Architecture) with Advanced Neural Engine
• 51 TOPS with over 80 billion transistors and 130+ million lines of code.
• WiFi 6.0, 24 GB RAM, 128 GB Storage
• Qualcomm Snapdragon 8295
• 2 Entertainment Screens for Rear Passengers
• Bluetooth 5.2
• 16-speaker Harmon Kardon Sound System with Dolby Atmos
• 5G Internet Connectivity
• Massive Panoramic Sunroof with Integrated Multi-Colour Lighting Patterns
• Auto Park Assist with 12 Ultrasonic Sensors
• In-car Camera
• Electronic Parking Brake
• Ambient Lighting
• Powered Driver’s Seat with Memory Function
• OTA Updates
• Level 2 ADAS Suite with 5 Radars and 1 Vision Camera
• 360-degree Cameras
• 7 Airbags
• Electric Power Steering with Variable Gear Ratios
• Augmented-Reality (AR) Heads Up Display (HUD)
• Driver and Occupant Monitoring System (DOMS)
• Signature Sonic Tunes Curated by AR Rahman

The large electric SUV is available with two battery packs – 79 kWh and 59 kWh. Mahindra claims a range of 656 km and 542 km on a single charge, respectively. The electric motor generates 286 hp and 380 Nm with the larger battery and 231 hp and 380 Nm of peak power and torque, with the smaller unit, respectively. Using a 175 kW DC fast charger, the battery goes from 20% to 80% in a mere 20 minutes. In the most aggressive configuration, the acceleration from 0 to 100 km/h comes up in just 6.8 seconds.

Also Read: Mahindra XEV 9S vs XEV 9e Specs and Price Comparison