Offering discounts is the easiest way to spur demand and the end of the year is generally a great time to get such benefits
In this post, we shall delve into the attractive year-end discounts on Tata cars. Tata Motors is one of India’s leading automobile giants. In the last few years, it has become immensely popular and successful in the passenger vehicle segment. In fact, it remains around the 3rd or 4th spot on the list of highest-selling carmakers each month. However, the competition from the other indigenous giant, Mahindra, has been fierce in the last couple of months. Therefore, offers and benefits can really drive growth.
Discounts on Tata Cars
| Car | Discount (upto) |
| Tata Tiago | Rs 25,000 |
| Tata Tigor | Rs 45,000 |
| Tata Altroz | Rs 75,000 |
| Tata Punch | Rs 20,000 |
| Tata Nexon | Rs 35,000 |
| Tata Tiago EV | Rs 85,000 |
| Tata Punch EV | Rs 70,000 |
| Tata Harrier / Safari | Rs 25,000 |
Tata Tiago
Let us commence this post with the most affordable vehicle from Tata Motors in India, the Tiago. It is a hatchback which rivals the mighty Maruti Swift and Hyundai Grand i10 Nios. Clearly, these two are immensely popular which is why the Tiago is available with discounts. Note that it bears the distinction of being the only vehicle in its class with a 4-star Global NCAP safety rating as per the old testing protocols. This month, buyers are eligible for discounts of up to Rs 25,000. This includes:
- Cash Discount – Rs 10,000
- Exchange Bonus – Rs 15,000 (on select variants)
Tata Tigor
Then there is the Tata Tigor. It is the sedan iteration of the Tiago which rivals the Maruti Dzire, Honda Amaze and Hyundai Aura. Again, even this is a competitive space. In fact, Dzire is the highest-selling sedan in India. Hence, grabbing sales from it is a challenge. In any case, for December, you can avail of benefits worth up to Rs 45,000 on the Tigor. The breakdown is as follows:
- Cash Discount – Rs 30,000
- Exchange Bonus – Rs 15,000 (on select variants)
Tata Altroz
Then we have the Tata Altroz on this list of discounts on Tata cars for the month of December. Note that the Altroz is the only premium hatchback in the country with a full 5-star Global NCAP safety rating. It is a direct competitor to the Maruti Baleno and Hyundai i20. This time around, everyone is eligible for benefits worth up to Rs 75,000 on it. The details are:
- Cash Discount – Rs 25,000 (P & D) / Rs 35,000 (CNG) / Rs 60,000 (Racer)
- Exchange Bonus – Rs 15,000
Tata Punch
Tata Punch is among the highest-selling products in its segment. It is an affordable micro SUV which bears a full 5-star safety rating. Punch combines the butch appearance of SUVs with the affordability of a small car along with the availability of new-age tech and convenience amenities. This time around, the Indian auto giant is offering discounts worth up to Rs 20,000 on the petrol variant and Rs 15,000 for the CNG trim. Due to its popularity, the discounts are not massive.
Tata Nexon
The next product from the Indian car marque on this list is the Nexon. It is one of the most successful compact SUVs in India. It is offered in multiple powertrains including petrol, diesel, CNG and electric. Despite stiff competition in this space, Nexon has been able to hold its own to remain in the top half of the sales charts. You can get benefits of up to Rs 35,000 on it this month. The details are:
- Cash Discount – Rs 20,000
- Exchange Bonus – Rs 15,000
Tata Tiago EV
In terms of electric cars from Tata Motors, the Tiago EV is the most affordable in the portfolio. That is the reason why people are opting for it. Tata Motors simply converted the ICE version to electric with an electric motor and battery. For December 2024, there are enticing offers of up to Rs 85,000 on the electric hatchback. The specifics include:
- Cash Discount – Rs 65,000 (XT LR)
- Exchange Bonus – Rs 20,000
Tata Punch EV
The next EV on this list is the Punch EV. To attract more customers, Tata Motors has come up with electric iterations of most of its products. The Punch EV is a perfect example of that. In fact, it is based on a dedicated Acti.ev platform. You can buy the electric micro SUV with discounts worth up to Rs 70,000. The breakdown of this number is as follows:
- Cash Discount – Rs 50,000 (ACFC Charge) / Rs 30,000 (Other Variants)
- Exchange Bonus – Rs 20,000
Tata Harrier / Safari
Finally, let us conclude this list with the flagship offerings from Tata Motors in the form of Harrier and Safari. These represent the best that Tata Motors has to offer. Interestingly, both these offer Rs 25,000 worth of exchange bonus in addition to dealer-end offers on the basis of stock inventory. These are all the discounts on Tata cars this month.
Also Read: Year-End Discounts on Maruti Suzuki Cars – Baleno to Grand Vitara
