Yesterday, on 26th of October the Indian Grand Prix season 2 began and it was an important day for Bharti Airtel who is the main sponsor of the race event. For Bharti Airtel it was a great moment when 2012 Formula One Airtel Indian Grand Prix trophy was unveiled at Buddh International Circuit in the presence of Mr. Sanjay Kapoor, CEO, Bharti Airtel Limited, India & South Asia, Mr. Bernie Ecclestone, President and CEO of Formula One Management and Administration, Mr. Manoj Gaur, Executive Chairman, Jaypee Group and Mr. Bharat Bambawale, Global Brand Director.
IN THE IMAGE – “Mr. Bharat Bambawale, Global Brand Director, Bharti Airtel, Mr. Sanjay Kapoor, CEO – Bharti Airtel, India & South Asia, Mr. Bernie Ecclestone, President and CEO of Formula One Management and Administration, Mr. Manoj Gaur, Executive Chairman, Jaypee Group and Mr. Sameer Gaur, MD and CEO, Jaypee Sports International Limited along with the Airtel grid girls unveil the winning trophy for the upcoming 2012 F1 Airtel Indian Grand Prix 2012 at Buddh International Circuit. The trophy truly symbolizes Airtel’s brand connect with the spirit of Formula One fandom in India.”
The design of the trophy is unique and as per Bharti Airtel, the idea behind selecting this design was to ensure that it symbolizes the spirit of F1 fandom in India. The trophy personifies the energy of 2012 F1 Airtel Indian Grand Prix and showcases the best of technology, design and glamour, resonating Formula One’s legacy.
The trophy makes use of new age materials like artifical grade aluminium and features traditional ornamentation. The internal surface of the trophy gets a mirror finish while the outer surface gets a matte-and-stainless steel finish. Further enhancing the beauty of the trophy are red enamel markings along with the Ashoka Chakra which is embedded as the base foundation.
The visual appeal of the trophy is strengthened by the use a ‘victory procession’ inscription which has been stylized with a red enamel filled engraving.
The trophy looks absolutely fabulous and we are very proud of it. Now lets wait and see who wins the 2012 Indian Grand Prix and takes this masterpiece home.