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If there is any recent product of Maruti Suzuki that hasn’t done well in the market, it has to be Maruti A-Star. The car has never been a volumes puller as Maruti would have expected it to be. For many it is the looks while for others it is the lack of space, that...
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Every two years, Maruti Suzuki India showcases its finest cars along with some of the theme or concept cars at the Auto Expo 2012. The theme cars are the enhanced or modified versions of the existing cars lineup to showcase the creativity of the designers and utility of the vehicles. In this article, we...
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Suzuki is a popular global manufacturer and most of its models are sold in various markets but with different names and badges. The best example is the Maruti A-Star, which in other markets is sold as Suzuki Alto. This is not known to many but the Japanese Alto a.k.a Indian A-star is sold in...
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As we had reported earlier Volkswagen, one of the world’s leading manufacturer was keen on getting into an alliance with Maruti Suzuki but now the brand has disposed off this plan. This decision followed Suzuki’s keenness on dissolving a two year old alliance with Volkswagen AG. Earlier Volkswagen was keen on sourcing the Maruti...
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Maruti Suzuki and Volkswagen group has agreed upon a deal where Maruti will supply its global small car Maruti A-Star to Volkswagen AG. Volkswagen will sell the small car in some of the global markets (not disclosed as of now) with the Volkswagen Badge. This is not the first time that such car agreement...
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Volkswagen recently made an investment of over $2.5 Billion in Suzuki for a 20 percent stake, keeping in mind the 50 percent automobile market share that it holds along with Maruti. Another important reason is the fact that our market is one of the most rapidly emerging ones. The step taken by this major...
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