The Korean auto giant has been associated with many top names in India in the last few years including the Superstar, Shar Rukh Khan
Hyundai Motor India Limited (HMIL) has appointed famous actor Pankaj Tripathi as its new brand ambassador. The second-largest carmaker in the country often partners with top celebrities to promote its cars. That has worked wonderfully for the Korean car marque ever since it commenced operations in India in the late 1990s. We know that Bollywood is one of the biggest industries in the world. Its stars are world-famous. Hence, involving them in the advertisements is a great way to grab the attention of the potential car buyers. Let us take a look at the details of this latest case.
Hyundai Incorporates Pankaj Tripathi as New Brand Ambassador
Hyundai Motor India has announced actor Pankaj Tripathi as its new brand ambassador. Known for his grounded and relatable presence, Tripathi will now represent Hyundai in its efforts to connect more deeply with Indian audiences. This move reflects Hyundai’s focus on building stronger emotional ties with customers. The company says Tripathi’s values align well with Hyundai’s image of trust, reliability, and authenticity. Hyundai has been a familiar name in Indian households for years.
With this new partnership, the company aims to strengthen that connection, not just through its cars, but also through shared values and stories. Tripathi joins a group of other well-known personalities who represent the Hyundai brand. His inclusion adds a fresh perspective, focusing on everyday experiences and real-world relevance. Hyundai says this collaboration highlights its goal of creating more meaningful relationships with its customers. Tripathi’s dependable image mirrors Hyundai’s commitment to producing cars that are both advanced and human-centric.
Speaking on this occasion, Mr. Pankaj Tripathi, said, “It is an honour to associate with Hyundai Motor India Limited, a brand that has long stood for trust, innovation and customer-first approach. My first car was a Hyundai, and over the years, that relationship has grown into something truly personal. As someone who deeply values simplicity, sincerity and staying true to one’s roots, I find a natural alignment with HMIL’s ethos. I look forward to this partnership where together, we can connect with people across the country – not just through technology, but through shared stories and values.”
On the other hand, Mr. Tarun Garg, Whole-Time Director and Chief Operating Officer, Hyundai Motor India Limited, remarked, “At HMIL, we celebrate stories of progress and inspiration. We are delighted to welcome Pankaj Tripathi to HMIL family. His grounded persona, exceptional talent and widespread appeal resonate with the values of HMIL and our vision of ‘Progress for Humanity’. Together, we aim to drive deeper emotional connections with our diverse customer base across India.”
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