Farmer Humiliated by Dealer Gets Bolero, Welcomed by Anand Mahindra

A video that had earlier gone viral showed a Karnataka farmer getting Rs 10 lakh cash to buy Mahindra car after being taunted by salesman

Recently, a video that went viral showed a salesman insulting a farmer at a Mahindra dealership in Tumkur, Karnataka. As it turns out, after his unpleasant experience dealing with the dealership staffer, the farmer returns with Rs 10 lakh cash to make an immediate purchase. Later, Anand Mahindra, Chairperson of Mahindra and Mahindra, has reacted to this. In a Tweet, he has said, “The Core Purpose of @MahindraRise is to enable our communities & all stakeholders to Rise.And a key Core Value is to uphold the Dignity of the Individual. Any aberration from this philosophy will be addressed with great urgency.” In a new development the farmer has received his Bolero along with a warm welcome from Anand Mahindra. A tweet made by the head honcho read: “As promised, we have taken appropriate measures and the matter is now resolved. We would like to thank Mr Kempegowda for choosing to be with us and welcome him into the Mahindra Family.”

Identified as one Kempegowda, the betel nut farmer was insulted by the dealership salesman for his appearance. He was told by the sales guy that the Bolerio Pikup he had come to buy would cost him Rs 10 lakh and that it is simply unaffordable by a simpleton like him. Enraged by the poor behaviour of the sales guy, the farmer broke into an argument and was challenged to bring Rs 10 lakh to purchase the vehicle.

karnataka farmer mahindra bolero pikup

The farmer then told the dealership staff that he should be delivered a car immediately if he can bring Rs 10 lakh to the showroom. He then returned within 30 minutes with the required amount and demanded immediate delivery of the car. However, the sales executive said it would take at least 2 days for the delivery to take place. At this, the farmer got irritated and approached the police to file a complaint against the executive. Finally, the salesman had to apologize to the farmer for his poor behaviour to prevent the matter from escalating any further.

karnataka farmer mahindra bolero pikup

It is sad to salesmen often treating customers badly on the basis of their clothes. We hope Mahindra takes notice of this incidence and takes strict action against the erratic dealership staff.

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