Toyota RAV4 India Launch Makes Sense? Ideal Rival For Jeep Compass


Should the Toyota RAV4 SUV come to India? The latest iteration of this vehicle has everything attribute which will make it a worthy adversary for the Jeep Compass in India. If launched, prices will fall in-between the price tag of INR 14 lakh to 20 lakh.

In the international markets, Toyota has just launched the next-generation iteration of the RAV4 SUV. There this vehicle competes with the likes of Jeep Compass and other vehicles which fall in the same segment. In India, Toyota does not have any compact SUV in-between the price range of INR 14 lakh to 20 lakh. This segment has recently seen an upsurge in demand, particularly after the launch of the Jeep Compass. Though there is no official word from Toyota in this regard, we believe that the current generation RAV4, if launched in India could stand as a perfect rival for the Compass. So, should Toyota consider to launch this product in India?

toyota rav4 india

As mentioned before, the Toyota RAV4 compete with the likes of the Jeep Compass. Consequently, if the former comes to India, it will continue to rival against the latter. The Jeep Compass made its official debut in India last year. Due to local production of this SUV, Jeep has managed to keep the prices very aggressive. As a result of this, the Compass has so far received an enthusiastic response from the Indian buyers.

Also Read: Toyota Yaris India Price, Launch Date, Features, Mileage and Specs: All You Need To Know

If Toyota manages to play out a similar strategy, it could make the RAV4 an equally big success in our country as well. Recently, the Japanese automaker has said that from now on it will focus primarily on premium vehicle segments in India. in-line with this approach, soon it will launch the Yaris mid-size sedan in India. The RAV4 will be the perfect product to further enhance this strategy in our country. India has shown a lot of admiration for utility vehicles from Toyota. The Fortuner and the Innova are the perfect examples of this.

2018 toyota rav4 rear profile

The 2018 iteration of the Toyota RAv4 comes with a very striking exterior profile. It is based on the automaker’s TNGA (Toyota New Global Architecture) platform. This is the same underpinning which is also used in the new Camry, Prius and the C-HR. With this update, the SUV comes with a slightly longer wheelbase, however, the overall length of the SUV is slightly reduced. The cabin of this SUV is very plush. Something which the Indian buyers will like. In addition to this, it comes with an all-black colour scheme. Consequently, making it look very sporty.

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The 2018 Toyota RAV4 comes with a host of features. It gets LED headlamps and tail-lamps, a roof-mounted spoiler, 19-inch alloy wheels along with a dual-exhaust system. The SUV offers a 7-inch touchscreen infotainment system. It comes with Toyota’s Entune 3.0 sound system. Furthermore, it comes with connectivity options like the Apple Car Play, Android Auto and even Amazon Alexa. In addition to these, the RAV4 comes with a host of safety features as well. These include forward collision warning, dynamic cruise control, steering assist to name a few.

toyota rav interiorUnder the hood, the Toyota RAv4 comes only with a petrol engine. This is in-line with the automaker’s strategy to phase out diesel engines from its line-up by the end of 2018 internationally. The motor is a 2.5-litre four-cylinder unit. It comes with an eight-speed automatic transmission as standard. In the international markets, the SUV comes in a Hybrid variant as well. Expect the prices to be in the range of INR 14 lakh to 18 lakh, if the RAV4 comes to India.

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  1. The price structure Toyota always on the higher side. If they can sell @15 lakhs will be ok otherwise many brands are available in the same segment with a reasonable mileage. Or will go for Innova with 7 & 8 seater.

  2. Having read the article and given to understand from other sources the ground clearance of RAV4 is only 177 mm compared to other competitors and will be a major drawback though other features are attractive. Others provide 198 mm to 210 mm ground clearance on similar segments. Hope Toyota could have improved it. However, if the price tag is within the bracket of 10 – 16 lakhs Toyota might be successful. We have better offers from Jeep Compass, Renault Duster and Hyundai Creta for Indian buyers. KIA is also focusing Indian market now.


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