Discounts are something that drive people towards buying and it is the oldest trick in the book to spur demand.
For the month of August 2024, there are some enticing discounts on Tata cars. Tata Motors has emerged as one of the biggest carmakers in India in the last few years. Even though it had a successful background in commercial vehicles, it pivoted its business to passenger cars over the last couple of decades. Today, it stands in the number 3 spot for the largest carmaker in our market in terms of monthly sales. In fact, it overtook the mighty Hyundai to reach the second position a couple of times this year already. Hence, people love to own Tata products. For now, let us take a look at the details of the kind of offers valid for Tata cars this month.
Discounts on Tata Cars in August 2024
| Car | Discount (upto) |
| Tata Tiago | Rs 60,000 |
| Tata Tigor | Rs 55,000 |
| Tata Altroz | Rs 50,000 |
| Tata Punch | Rs 18,000 |
| Tata Nexon | Rs 1 Lakh |
| Tata Harrier and Safari | Rs 1.4 Lakh |
Tata Tiago
To begin with, we have the most affordable product in Tata Motors’ lineup, the Tiago. It is a hatchback with a distinct 4-star safety rating at the Global NCAP. Note that this is prior to the updated protocols at the Global NCAP. Still, it is an impressive feat for a vehicle in this price range. In our market, it rivals the likes of the Maruti Swift and Hyundai Grand i10 Nios. Therefore, the competition is tough. Still, it offers petrol and CNG variants to cater to a wide range of customers. This month, the buyers can avail of benefits worth up to Rs 60,000. This includes:
- Cash Discount – Rs 35,000 (Petrol) / Rs 25,000 (CNG)
- Exchange Bonus – Rs 20,000
- Corporate Benefit – Rs 5,000
Tata Tigor
Then we have the Tata Tigor. It is the sedan variant of the Tiago. Just like its hatchback counterpart, even it scored a great 4-star safety rating at the Global NCAP (according to the old protocols). Tigor is for those who want the practicality and boot space of a sedan without having to spend a significant premium. It is a common practice for carmakers to derive sedan iterations from their successful hatchbacks. That becomes clear from its rivals as well. These are Maruti Dzire, Honda Amaze, Hyundai Aura, etc. For the month of August 2024, buyers are valid for discounts worth up to Rs 55,000 on the Tigor. The breakdown is as follows:
- Cash Discount – Rs 30,000 (Petrol) / Rs 25,000 (CNG)
- Exchange Bonus – Rs 20,000
- Corporate Benefit – Rs 5,000
Tata Altroz
The Tata Altroz is the next vehicle on this list. It is a premium hatchback which is the only 5-star rated (Global NCAP) vehicle in its segment. That is a distinction it boasts since its inception. In fact, that is a huge part of its appeal and why people love it. In terms of the rivals, there are giants like the Maruti Baleno and Hyundai i20. To make things interesting, the Altroz is also offered in a performance-focused Racer Edition. For this month, the buyers can benefit from attractive offers amounting to Rs 50,000. Here are the details:
- Cash Discount – Rs 25,000 (Petrol MT) / Rs 15,000 (CNG)
- Exchange Bonus – Rs 20,000 (P) / Rs 10,000 (CNG)
- Corporate Benefit – Rs 5,000
- No offers on Altroz Racer
Tata Punch
We have the Tata Punch on this list of discounts on Tata cars in August 2024. It is a pretty successful micro SUV which has been doing exceedingly well on the sales charts since its inception. In line with the other Tata cars, it boasts a full 5-star safety rating at the Global NCAP. It bears a butch stance which a lot of people love. On top of that, the Indian car marque offers the latest tech and convenience amenities to woo customers. This month, the Punch is available with benefits of up to Rs 18,000. The breakdown is as follows:
- Cash Discount – Rs 15,000
- Corporate Benefit – Rs 5,000
Tata Nexon
Now the Tata Nexon is one of the most successful SUVs in the country. It has been around for a long time. It gained prominence back in 2018 when it became the first Indian car to score a full 5-star rating at the Global NCAP. Since then, people have been flocking to buy it. At present, its latest avatar offers tons of modern amenities including a striking appearance, tech, connectivity and convenience features along with multiple powertrain options. The compact SUV is the highest-selling product in its category. This month, Tata Motors is offering benefits worth a whopping Rs 1 lakh on the Nexon. These depend on the trim.
- Smart – Rs 16,000
- Pure – Rs 40,000
- Fearless – Rs 60,000
- Creative – Rs 1 Lakh
Tata Harrier and Safari
Finally, we have the Tata Harrier and Safari siblings. Note that the Safar is the 7-seat version of the Harrier. These are currently the flagship SUVs from the Indian auto giant. They embody the best that Tata Motors has to offer. For the month of August 2024, both of these are available at immense discounts that total to a jaw-dropping 1.4 lakh. The details of the breakdown are not available. If you wish to know more, you have to visit your nearest dealership. These are all the discounts on Tata cars for the month of August 2024.
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