Tata Motors, the fast-growing homegrown carmaker, in partnership with Sipradi Trading Pvt. Ltd., has launched the latest-gen Tata Safari in Nepal. The new model costs NPR 81.99 lakh (approx Rs 51 lakh in Indian currency), which makes the SUV more than three times costlier than what it costs in its home market.
Along with the launch of the latest Tata Safari, the carmaker has even unveiled the top-spec “Adventure Persona” version of its flagship SUV. This version is available in the bespoke Tropical Mist color scheme that makes it look quite cool. The first batch of SUVs has reached the dealerships and the Safari is now on display at the dealerships. In fact, even the test drives of the new model have commenced across the dealer network by Sipradi Trading Pvt. Ltd.
Speaking on the launch of the all new Safari in Nepal, Mr. Mayank Baldi – Head PVIB, Tata Motors, said, “We’re extremely delighted to announce the launch of our premium flagship SUV – The All-New Safari, in Nepal. The New Safari is the culmination of our bold aspirations and unstinted commitment to design, safety, and driving pleasure – the key pillars of the ‘New Forever’ range. With its performance-engineered body, born out of Omega Architecture, carrying the legendary JLR pedigree, best-in-class features and premium finish, the new Safari personifies the pinnacle of SUVs, augmenting the brand’s iconic legacy in the fastest growing market segment. Successfully crossing a significant milestone of 10,000 production units for the Indian market in a span of less than 6 months, we couldn’t be happier with our customers’ response and continued trust in Tata Motors. Wishing for a similar love and adulation for the New Safari from our Nepal customers and brand enthusiasts”
Commenting on this momentous occasion, Mr Rajan Babu Shrestha, Chief Executive Officer, Sipradi Trading Pvt. Ltd., said, “The introduction of the Safari marks another milestone in our partnership with Tata Motors, considering it is a unique offering to suit the aspirations and lifestyles of the Nepalese customers, while also promoting the uptake of SUVs. The Safari is an iconic brand and we are delighted to partake in this exciting journey and bring the best of the products to our customers in Nepal before this festive season. Additionally, as a part of our initiative to give the best to our customers, we will also be displaying the Safari at a first of its kind experience zone at Labim Mall, in the heart of Lalitpur city. This experience centre also provides a privilege parking space for all Tata Motors’ customers while also giving them a seamless experience to learn more about the products and services from the company while sipping their choice of freshly brewed coffee.”