While sedan sales might have been on a decline in recent times, some brands have stuck to their guns in the segment. The launch of the 2024 Hyundai Azera in the UAE market is an example of how Hyundai is not keen on abandoning the segment.
What’s new for the 2024 Hyundai Azera in UAE
the 2024 Hyundai Azera seamlessly embraces Hyundai’s latest global sedan design motif. Mirroring the distinctive style seen in the India-spec Verna, the Azera’s front fascia commands attention with a prominent light bar and a generously sized air dam. The light bar serves a dual purpose, integrating turn signals and DRLs, while the main headlight beams find their home lower on the front bumper.
With a length extended to 5,035 mm, the all-new Azera surpasses its predecessor by 45 mm. The increased wheelbase by 10 mm, coupled with a rear overhang now 50 mm longer, translates to a more spacious interior for the all-new Azera. These dimensional enhancements not only contribute to a chunkier exterior but also play a pivotal role in providing an improved and roomier cabin experience.
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What’s under the hood?
The 2024 Hyundai Azera introduces two distinct engines to power its performance. First up is the dynamic 1.6-liter Turbocharged Hybrid, generating an impressive 227 BHP and a robust 350 Nm of torque. This powerplant is seamlessly paired with a 6-speed torque converter unit for smooth and efficient transmission. On the other hand, the Azera also offers a formidable 3.5-liter naturally aspirated GDi V6, boasting a commanding output of 296 BHP and a substantial torque of 359 Nm. This V6 engine is coupled with an 8-speed torque converter unit, enhancing both power delivery and overall driving experience. With these two engine options, the 2024 Azera caters to diverse preferences, delivering a blend of performance and efficiency.
What’s inside the 2024 Hyundai Azera for UAE?
True to Hyundai’s signature style, the 2024 Azera is generously equipped with an array of features that leave no room for compromise. Following the brand’s tradition, the interior of the Azera surpasses expectations, exuding a sense of luxury typically associated with a segment at least two levels above. Among the standout features are a sophisticated head-up display, ambient lighting that adds an elegant touch, and a panoramic roof that enhances the overall experience.
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Pricing and Rivals
Upon its launch, the 2024 Hyundai Azera is anticipated to enter the market with a starting price of 145,000 AED for its base variant. Positioned competitively, this places it in direct comparison with models such as the Nissan Maxima, offering a comparable price point. Notably, the Azera comes as an attractive alternative to premium options, notably undercutting the pricing of a Toyota Crown. However, within the Hyundai-Kia family, the Azera faces a unique challenge from its internal rivals, notably the Genesis G70 starting from 159,000 AED, and the Kia K8 priced around 130,000 AED. How effectively Azera positions itself against these internal competitors remains a point of keen interest, adding an intriguing dynamic to its market presence.