Land Rover Celebrates 50 Years of Range Rover in Style!

Land Rover will be producing a limited-run Range Rover Fifty, of which only 1970 examples will be built, marking the birth year of the big old Rangie. The modern Range Rover still has the same charm as the first-gen model.

No other SUV in the world does luxury and off-roading combined better than the Land Rover Range Rover. Land Rover has redefined the luxury 4×4 segment with the Range Rover ever since it introduced on June 17, 1970. Fifty years since then, the Range Rover has become a brand in itself and still stands strong amidst a crowded luxury 4×4 segment. In celebration of completion of 50 years of the Range Rover, Land Rover has unveiled a limited-edition model based on the Autobiography, dubbed the Range Rover Fifty.

This is the Land Rover Range Rover Fifty, created to celebrate 50 years of the Range Rover.
This is the Land Rover Range Rover Fifty, created to celebrate 50 years of the Range Rover.

Very interestingly, Land Rover will be producing only 1970 units of the Range Rover Fifty, marking the birth year of the Rangie. As standard, it will be offered in four paint jobs – Carpathian Grey, Santorini Black, Aruba, and Rosello Red. However, to make it more interesting, very limited numbers of the Range Rover Fifty will come painted in three exclusive shades – Tuscan Blue, Davos White, and Bahama Gold – which are three heritage colors derived from the orginal Range Rover.

Production numbers of the Range Rover Fifty will be limited to only 1970 units, marking the birth year of the Rangie.
Production numbers of the Range Rover Fifty will be limited to only 1970 units, marking the birth year of the Rangie.

The Range Rover Fifty will have quite a few powertrain options under the hood ranging from petrol, diesel and even the plug-in hybrid P400e version. It will also be available in both standard and long wheelbase formats. Even 50 years down the line, the clamshell bonnet, the floating roof effect, the split tail gate and the signature front fender vents, all hark back to the original car from the 1970s. And it 50 years time, the barge of an SUV has only kept growing more luxurious and capable still.

Currently, the Range Rover is in its forth-generation.
Currently, the Range Rover is in its forth-generation.

The Range Rover is currently in its forth-generation and over the years, it has garnered over a million sales for itself. The first-generation Range Rover which lasted about 26 years started its legacy with the first diesel-powered Range Rover. The life-cycle second-generation Range Rover was the shortest but even then it made its mark. It was called the P38A and back then, it was powered by V8 petrol engines and even featured height adjustable suspension. It really set a benchmark in performance for its time and some design cues from the second-gen model can even be seen on the modern day SUV.

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The third-gen model came in 2001 and lasted till 2012. It was the first time that the Range Rover made the switch from a 4×4 ladder frame chassis to a stiffer monocoque construction. It had fully independent suspension instead of rigid axle suspension that was the generic choice for SUVs of the time. It was also a lot more road friendly and it is from this third-gen model that it really started to grow luxurious. Inspired by yachts, first-class airline seats and fine furniture, the Rangie came draped in leather and wood.

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The forth-gen model came into being in 2012 and it was the first time the Range Rover saw the use of an all-aluminum construction. That helped significantly reduce the weight by 420kg and since then, the big Rangie has gained lots in terms of equipment, tech-driven features, driving aids, and even plug-in hybrid technology. But what hasn’t changed over the last 50 years is its charm and sheer capability. Even draped in the finest cosmetics, this big old Rangie will still go places where even the owners aren’t brave enough to tread. This limited-edition Range Rover Fifty is thus more than just a limited edition model and really a mark of history.

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