While MG Hector has crossed 5,000 units of production at its Halol Plant in Gujarat, they are still far from meeting the demand and plan to increase production to two shifts.
MG Motors have had a flying start to their business here in India, so much so that it exceeded their expectations and they had to close the bookings of the Hector as they wouldn’t have been able to meet the numbers at the production end. Now, MG Motors have rolled out 5,000 units of the Hector from the company’s production facility located in Halol, Gujarat.
MG Motors also reported that they have already sold more than 2,000 units of the Hector in August. That said, they are still very far from meeting the numbers. The MG Hector had recorded over 28,000 booking in a month after it was launched and then they soon had to close it down. Yesterday, we also reported that MG Motors is planning to resume bookings for the Hector from October again as they do not want to turn their customers down in the festive season.
MG Motors has also taken initiatives to increase their production capacity at their Halol plant in Gujarat. Currently, the factory works on a single shift basis but they are evaluating the possibilities to have two shifts which should be effective by November. That will significantly ramp up production and they would be able to make the deliveries sooner.
The slowdown in the automobile industry currently is also affecting them gravely. While they themselves would want to increase production, the slowdown has affected the suppliers of components which is in turn affecting the production of the Hector. That said, MG Motors are not turning down their walk-in customers in their showrooms as they are recording a waiting list of people interested in buying the Hector, which later would be converted to bookings when it again commences.
They already have 16,000 customers on the wait list and the biggest challenge currently for MG Motors is to keep the walk-in customers happy and to retain their customer base. Dealers will have to entertain them well inspite of not being able to take bookings as they do not want to turn down people walking into the showrooms. As of now, MG Motors have sold over 2,000 units of the Hector in India and are targeting to deliver 3000 units in September.