We are back to analyze the sales report of the mid-size SUV segment in India for the month of April 2021. Arguably, the mid-size SUV segment is one of the most popular segments in our market at the moment and unlike the compact SUV segment, it isn’t that crowded either. There are established products like the Hyundai Creta, which is, by far, the highest-selling SUV in the country overall. Its Korean sibling, the Kia Seltos is positioned comfortably at the second spot, followed by the rest. This segment is about to get a whole lot more competitive in the near future with upcoming products like the Skoda Kushaq and VW Taigun, which are slated for launch very soon. However, the segment saw around a 15% drop in sales on a month-on-month basis. This is due to the worsening pandemic situation in the country right now. Let us see how the individual products performed in April 2021.
Hyundai Creta – > 12,400 Units
The Hyundai Creta is the segment leader for a long time now and it maintaining the top spot quite effortlessly. In April 2021, Hyundai sold over 12,400 units of the Creta in our market compared to around the same number in March 2021. This implies a steady growth trajectory for the king of the mid-size SUV segment.
Kia Seltos – > 8,000 Units
The Creta’s sibling, Kia Seltos, is also able to retain its second spot month after month indicating that the people have embraced the mid-size SUV with open arms. In March 2021, Kia sold over 10,500 units of the Seltos, whereas, in April, it managed to sell just over 8,000 units marking a substantial 20% decline in sales.
Mahindra Scorpio – > 3,500 Units
One of the oldest workhorses from Mahindra in our market continues to grow and be popular, even among the newer SUVs that have come up. Its practicality and utilitarian characteristics have helped Scorpio to be able to sell over 3,500 units in April, compared to just over 2,300 units the month prior to that. This is remarkable over 50% increase in sales in a single month.
Maruti Suzuki S-Cross – > 2,200 Units
The crossover SUV from Maruti Suzuki has managed to secure the fourth spot on the list of sales for the month of April with over 2,200 units being sold. Compared to March where it sold over 2,500 units, this marks over 10% decline in sales on a month-on-month basis.
MG Hector – > 2,100 Units
The Hector family consists of the 5-seater Hector and 6/7-seater Hector Plus and we are looking at the combined sales report for these three, but essentially one SUV. In April 2021, MG sold over 2,100 units in our market compared to over 4,700 units in March. This is a colossal 55% decline in month-on-month sales for MG which might be a cause for worry for the carmaker.
Tata Harrier and Safari – > 3,200 Units
The Harrier and Safari are essentially the same SUVs with different seating configurations and are doing wonders for Tata Motors ever since their launches. The combined sales of these two SUVs for the month of April stood at over 3,200 units compared to over 4,400 units the month before.
Jeep Compass – 846 Units
The updated Jeep Compass saw a sharp jump in sales in March but has not been able to sustain it and carry it over to April, where it managed a mere 846 sales figures. In March, Jeep sold over 1,300 units of the Compass.
Mahindra XUV500 – 717 Units
The Mahindra XUV500 has been sold just 717 in April compared to 603 times in March, which marks some increase in sales. However, the reason could be the discounts offered by Mahindra to clear the stock because the newer XUV700 is about to replace the XUV500 in our market fairly soon.
Renault Duster – 180 Units
One of the originals of this segment is feeling its age in this fiercely competitive segment. This is clear from the sales figures of the Renault Duster, where it sold a mere 180 units in the month of April compared to 252 units in March.
Nissan Kicks – 58 Units
The cousin of the Duster, Nissan Kicks has also never achieved the kind of success that it might have wanted. In April 2021, Nissan sold a mere 58 units in our market compared to 141 units in the month prior to that.